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James & Ella Kibble+Raw Puppy Turkey vs Pooch & Mutt Puppy Superfood

Side-by-side comparison of scores, ingredients, prices and real customer feedback for James & Ella Kibble+Raw Puppy Turkey and Pooch & Mutt Puppy Superfood.

Last verified: 06 Mar 2026 · Based on 26 reviews

Our Verdict: James & Ella Kibble+Raw Puppy Turkey or Pooch & Mutt Puppy Superfood?

James & Ella edges ahead with higher scores (86 vs 80 for both effectiveness and ingredient quality), plus the freeze-dried raw inclusion delivers superior nutrient preservation. At £103.50 versus £6.00, it's a significant premium — Pooch & Mutt is the smarter pick for budget-conscious owners whose puppies have no digestive issues and whose breeds aren't predisposed to DCM.

— AIScored Editorial Team

79.0
Score Summary

James & Ella Kibble+Raw Puppy Turkey scores 79.0/100 vs Pooch & Mutt Puppy Superfood at 78.0/100. James & Ella Kibble+Raw Puppy Turkey wins on ingredient quality, nutritional value, transparency. Pooch & Mutt Puppy Superfood is stronger on value for money.

James & Ella Kibble+Raw Puppy Turkey vs Pooch & Mutt Puppy Superfood: What Does the Data Say?

James & Ella and Pooch & Mutt both score closely — 79 and 78 out of 100 respectively — but they're quite different products in practice. James & Ella combines standard kibble with freeze-dried raw turkey nuggets, which preserves heat-sensitive nutrients that conventional cooking destroys. Pooch & Mutt is a conventional complete dry kibble using named chicken and microalgae oil as its DHA source, which is a sensible, FEDIAF-recognised choice for brain and retinal development. The meaningful difference is form: James & Ella's hybrid format is closer to raw feeding, while Pooch & Mutt is a straightforward, easy-to-store dry food.

Budget is the obvious deciding factor. James & Ella costs £103.50 for 7.5kg — a significant outlay — while Pooch & Mutt is £6.00 for 1.5kg, making it far more accessible for most households. If you're committed to raw-adjacent feeding and your puppy is past the very young stage, James & Ella is worth it. For smaller breeds, fussy eaters on a normal budget, or owners just starting out, Pooch & Mutt is the practical pick.

One practical note: Pooch & Mutt has logged loose stools in very young puppies and during abrupt transitions, so introduce it gradually. James & Ella's single-protein turkey recipe is excellent for sensitive stomachs but gives you nowhere to go if turkey itself becomes a problem down the line.

How Do the Scores Compare?

Kibble + Raw Puppy Food - F...
Pooch & Mutt - Puppy Superf...
Kibble + Raw Puppy Food - Free Run Turkey (5 x 1.5kg) ❘ Nutritious High Protein Kibble Combined with Freeze-Dried Raw Meat Nuggets, Contains Essential Oils & Minerals, Grain & Gluten Free
Kibble + Raw Puppy Food - F...
JAMES & ELLA
Pooch & Mutt - Puppy Superfood Complete Dry Dog Food Grain Free (Regular Sized Kibble), Chicken, 1.5kg
Pooch & Mutt - Puppy Superf...
Pooch & Mu
Overall Score 79.0 78.0
Ingredient Quality 86.0/100
Best
80.0/100
Nutritional Value 82.0/100
Best
75.0/100
Value for Money 58.0/100 72.0/100
Best
Transparency 80.0/100
Best
76.0/100
Palatability 89.0/100
Best
87.0/100
Best Price £99.00 Amazon UK →
£7.20
£6.00 Amazon UK →
-17% deal
Form
Dose
Third-Party Tested ✗ No ✗ No
Reviews Analysed 11 15

Kibble + Raw Puppy Food - Free R...

Pros

  • Named, high-welfare protein source (free-run turkey) — no vague meat derivatives or by-products
  • Freeze-dried raw inclusion preserves heat-sensitive amino acids, enzymes and micronutrients better than standard kibble
  • Grain and gluten-free recipe suits puppies with digestive sensitivity or cereal intolerances
  • Exceptional palatability — multiple fussy-eater households report dogs eating enthusiastically

Cons

  • Premium price point makes cost per kg significantly higher than mainstream puppy kibbles
  • Single protein source (turkey) limits options if the puppy develops a turkey sensitivity or intolerance
  • Smaller, chunkier kibble shape reported as harder for some dogs to crunch compared to flatter alternatives
  • Occasional palatability drop-off noted — one owner reports waning interest after initial enthusiasm

Best For

Puppies of all breeds needing high-quality protein for growth and development Puppies and dogs with sensitive stomachs or cereal intolerances Fussy eaters who reject standard kibble Owners wanting raw nutrition benefits without the hygiene, storage or preparation complexity of full raw feeding Small and terrier breeds where kibble piece size suits their jaw
View full review →

Pooch & Mutt - Puppy Superfood C...

Pros

  • Named chicken as primary protein — no vague 'meat derivatives' or anonymous by-products
  • Microalgae oil provides DHA directly, supporting puppy brain and retinal development (FEDIAF-recommended source)
  • Very high palatability: multiple fussy eaters converted, empty-bowl reports across reviews
  • Functional ingredients (pumpkin, prebiotics, salmon oil) support gut health and coat quality

Cons

  • Multiple reports of loose stools and diarrhea, particularly in very young puppies (under 10 weeks) or during abrupt transition
  • Grain-free formulas are under ongoing FDA scrutiny for potential links to DCM (dilated cardiomyopathy) in some breeds — not confirmed causal, but worth monitoring especially for predisposed breeds (Golden Retrievers, Dobermans)
  • Full guaranteed analysis (precise protein %, calcium:phosphorus ratio) not provided in listing — harder to verify FEDIAF puppy growth minimums independently
  • 1.5 kg pack size is small and may be costly per kg for medium-to-large breed puppies with higher intake needs

Best For

Small breed puppies (Maltese, Japanese Spitz, Border Terrier) where 1.5 kg is a practical size Fussy eaters or puppies reluctant to accept standard grain-based kibble Owners prioritising named-meat, grain-free formulas without by-products Puppies transitioning from wet or mixed feeding to dry kibble
View full review →

Score Breakdown: James & Ella Kibble+Raw Puppy Turkey vs Pooch & Mutt Puppy Superfood

James & Ella Kibble+Raw Puppy Turkey Winner 79.0/100

James & Ella Kibble + Raw Puppy Food features free-run turkey as a clearly named, human-grade protein source combined with freeze-dried raw meat nuggets — a premium hybrid format that preserves nutrient bioavailability better than standard high-heat extrusion.

Ingredient Quality
Kibble + Raw Pup..
86.0/100
Pooch & Mutt - P..
80.0/100
Nutritional Value
Kibble + Raw Pup..
82.0/100
Pooch & Mutt - P..
75.0/100
Value for Money
Kibble + Raw Pup..
58.0/100
Pooch & Mutt - P..
72.0/100
Transparency
Kibble + Raw Pup..
80.0/100
Pooch & Mutt - P..
76.0/100
Palatability
Kibble + Raw Pup..
89.0/100
Pooch & Mutt - P..
87.0/100

What are the key differences?

James & Ella Kibble+Raw Puppy Turkey is best for: Puppies of all breeds needing high-quality protein for growth and development, Puppies and dogs with sensitive stomachs or cereal intolerances
Pooch & Mutt Puppy Superfood is best for: Small breed puppies (Maltese, Japanese Spitz, Border Terrier) where 1.5 kg is a practical size, Fussy eaters or puppies reluctant to accept standard grain-based kibble

Frequently Asked Questions

Which is better, James & Ella Kibble+Raw Puppy Turkey or Pooch & Mutt Puppy Superfood?
James & Ella edges ahead with higher scores (86 vs 80 for both effectiveness and ingredient quality), plus the freeze-dried raw inclusion delivers superior nutrient preservation. At £103.50 versus £6.00, it's a significant premium — Pooch & Mutt is the smarter pick for budget-conscious owners whose puppies have no digestive issues and whose breeds aren't predisposed to DCM. James & Ella Kibble+Raw Puppy Turkey scores 79.0/100 overall while Pooch & Mutt Puppy Superfood scores 78.0/100. James & Ella Kibble+Raw Puppy Turkey comes out ahead, scoring higher on effectiveness (0 vs 0). James & Ella Kibble+Raw Puppy Turkey is best suited for Puppies of all breeds needing high-quality protein for growth and development and Puppies and dogs with sensitive stomachs or cereal intolerances. Pooch & Mutt Puppy Superfood is better for Small breed puppies (Maltese, Japanese Spitz, Border Terrier) where 1.5 kg is a practical size and Fussy eaters or puppies reluctant to accept standard grain-based kibble.
Is James & Ella Kibble+Raw Puppy Turkey worth the price compared to Pooch & Mutt Puppy Superfood?
James & Ella Kibble+Raw Puppy Turkey costs £99.00 while Pooch & Mutt Puppy Superfood is £6.00. For value, James & Ella Kibble+Raw Puppy Turkey scores 58.0/100 vs Pooch & Mutt Puppy Superfood's 72.0/100. Pooch & Mutt Puppy Superfood delivers better value relative to its quality.
Which has fewer side effects?
James & Ella Kibble+Raw Puppy Turkey scores 0/100 for side effects (higher means fewer reported issues) while Pooch & Mutt Puppy Superfood scores 0/100. Both have similar side effect profiles based on user reviews. Always consult a healthcare professional before starting any supplement.

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Disclaimer: AIScored provides data-driven comparisons based on publicly available reviews. This is not medical advice. Affiliate links may earn us a commission at no extra cost to you.

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